Shofha
Arabic-language on-demand video streaming service across the Middle East and North Africa.
Shofha ("watch it" in Arabic) is a subscription video-on-demand streaming service offering Arabic movies, series, originals, and children's and educational content, alongside titles dubbed or subtitled in Arabic, English, and French. It originally launched in 2010 as one of the Middle East's first legal Arabic video-on-demand services, operated by a subsidiary of Orascom's LINKdotNET. The service is now run by ArpuPlus, part of the Egyptian VC-backed group A15, through UAE-registered entities (Intomob DWC LLC and AdsTech FZCO), and it distributes content across roughly 19 MENA-region countries with heavy reliance on telco billing partnerships (around 30 telecom operators). It is available via web, iOS, and Android apps and smart TVs, and has continued acquiring exclusive streaming rights to new Arabic productions, such as the romantic comedy "Bahebak."